By: Jessica Terashima
The 4th of July is a time to celebrate throughout the United States. Communities of every size enjoy parades, fireworks displays, block parties and more. Bulk texting can help coordinate volunteers, drive attendance, and notify attendees during the event. Here’s how you can improve every step of your event with bulk texting.
1. Use Bulk Texting to Coordinate Workers and Volunteers
Independence Day events can be a lot of work to organize – and require a lot of labor to pull off. If you’re in charge of this monumental task, consider using a mass texting platform like EZ Texting to make it easier. Instead of sending an email and hoping it gets read, or calling and hoping someone picks up, use text messaging, which has an average 98% read rate. It’s the perfect way to send out a mass message like, “Reminder – Grant City’s 4th of July Event is tomorrow. All volunteers meet at the grandstand at 9am.”
2. Use a Keyword to Gather RSVPs and to Opt-In Attendees
A Keyword campaign is a great way to connect with event attendees, and open the lines of communication with them. Consider posting signs like this promoting your event “Text FOURTH to 313131 to RSVP and receive updates for the Grant City Block Party.” In addition to receiving a headcount, you can send reminders to attendees to ensure they show up.
3. Send a Text About In-Event Happenings
Maybe you’ve got an awesome fundraising raffle, silent auction, bake sale, or contest happening at your 4th of July event. Sending a bulk text, especially one with an image, is a great way to encourage attendees to participate. Obviously, you’ll need to have permission to text them first (like we discussed with Keywords above) then you can schedule text messages to coincide with any in-event happening you want to promote. Consider a text like this, “Don’t miss the Grant City raffle happening in 5 minutes! Gather at the ticket booth with the red awning.”