By: EZ Texting
What if I said your healthcare plans could fit in the palm of your hand? For a topic so significant, especially on the political stage, it would seem impossible to assume that all our daily healthcare needs could be met with something small enough to hold—something, say, the size of your cell phone.
But that’s exactly the direction some mobile apps are turning, as healthcare costs continue to soar and our need for personalized healthcare grows. mPulse Mobile is a perfect example of how one little startup from California is making the most of this gap in medical demand by securing almost $10 million in series A funding last week.
But this is not a story about altruism and improving the lives of the general public—those are welcome byproducts of what mPulse is doing, but certainly not at the core of their endeavors. mPulse was simply in the right place at the right time.
Chris Nicholson, mPulse Mobile’s CEO, is the former COO of Humana, a Kentucky-based health insurance company. Humana and Nicholson were working with mobilStorm, a secure messaging company and mobile marketing firm. Nicholson was looking for ways to save administrative costs, but instead decided to spin off of mobilStorm and create mPulse Mobile.
mPulse Mobile is a secure messaging service designed for healthcare organizations, patients, pharmacies, medical providers, and medical device companies. Messages can be sent using a variety of systems including basic SMS and secure web portals or integrated into existing apps. mPulse aims to offer a more transparent healthcare experience with tailored features to meet growing patient need, while also cutting costs for medical providers, pharmacies, and other related healthcare industries.
Right now, the app is really in its infancy, offering services that aren’t more complex than fancy calendar reminders about doctor appointments and prescription refills. But that’s all going to change, thanks to funding by HLM Venture Partners, a firm that invests exclusively in market-leading technologies for the healthcare industry.
With the funding, mPulse plans to take its fancy calendar to the next level by expanding on proven tools to enhance analysis, natural language processing, and text messaging in real time. In essence, the app will attempt to fill several voids caused by administrative error, lack of human resources, and limitations on imparting sensitive information effectively.
mPulse has made some impressive partnerships as well. Digital health pioneer Inland Empire Health Plan, a not-for-profit also from California, is working with mPulse to help its 1.1 million users improve patient engagement as well as the overall medical outcome.
"Our sole focus on healthcare combined with extensive experience delivering mobile consumer solutions makes us the ideal partner for companies who need provider, plan, pharmaceutical, and population health solutions," said Nicholson.
What he really means to say: mPulse can save you money.