By: Jessica Terashima
Text Marketing Through an Online Platform
So how do you text hundred or even thousands of contacts without having a big IT department and money to burn? The answer is an online service like EZ Texting. Although we do offer enterprise-level API services for bigger companies, we are the industry leader in getting small to middle-sized business up and running on our self-serve platform.
How Does the EZ Texting Software Work?When you sign up for EZ Texting a few things happen right away:
1. You can upload your existing opted-in contact list - these are contacts who have said yes to receiving texts from you.In the same way you attach a document to an email, you can upload a XLSX, XLX, or CSV file with up to 50,000 contacts.
2. We’ll supply you a short code and you can reserve a KeywordHave you seen signs like this, “Text TRYIT to 474747 to get a demo?” In this example TRYIT is the Keyword and 474747 is the short code. You can use this technique to attract opted-in subscribers.
3. Send a message to your contacts – whether it’s 5 or 50,000Instead of typing on your phone, you’ll write, schedule and send your message through the EZ Texting tool, which you log in to from your computer or mobile phone.
Level Up Your Text Marketing Approach
Once you get rolling with your text marketing program, you can use of some of our more advanced features that take advantage of our automation and reporting features:
- Set up recurring text reminders
- Create drip campaigns to drive customer engagement
- Use our Link Shortener to track user behavior