By: EZ Texting
- 90% of all text messages are read within three minutes of being received
- 80% of people currently use texting for business
- 20% of consumers prefer texting to a phone call when engaging with businesses
- Texting converts customer acquisition costs from as much as $20 to just pennies
From appointment reminders to sales promotions, there are hundreds of potential use cases for business text alerts. Before investing in high-powered and results-driven text message marketing software, consider the top five ways businesses use text alerts to drive greater customer engagement and profits.
Text Alerts for Business: 5 Types of Messages That Customers Love
For many business leaders and marketing professionals, sending the first text message might feel a bit overwhelming. Fortunately, there are plenty of quick, easy, and simple text messages that businesses can send including product promotions, sales event reminders, and customer loyalty rewards. Additionally, best-in-class text message marketing service providers make it easy for businesses to get up-to-speed quickly.
When you’re ready to get started, these five text alerts for business are guaranteed to engage and excite prospects and customers:
- Sales Promotions
- Product Delivery Notifications
- Appointment Reminders
- Discount Coupons or Vouchers
- Billing Reminders
1) Sales Promotions
In today’s world of information overload, customers are faced with more television advertisements, emails, radio spots, and social media posts than ever before. The best part about text message marketing is that it cuts through the noise to capture customers’ attention more effectively and affordably. With text message marketing, it’s never been easier to send customers targeted reminders about upcoming sales promotions or special events. Many text message marketing providers make it easy for businesses to automate and schedule reminders, personalize sales messages, redirect replies to mobile phones, incorporate QR codes or tiny URLs, and more.
Brian’s Place Spanish & Italian Fusion Cuisine: Like many small business owners, Brian Alvarez struggled to market his new business. With text message marketing, Alvarez now deploys weekly “Catch of the Week” reminders to customers. Now, Alvarez sells out of the “Catch of the Week” three times faster!
2) Product Delivery Notifications
With text alerts for business, sending product delivery and confirmation messages is easy. Product delivery notifications facilitate more effective product delivery, transmission, and processing. Imagine how much more convenient it would be for consumers to receive simple text message alerts at various points of the delivery process. With text message marketing, customers can conveniently track their orders and manage their time better instead of guessing when orders will arrive! These simple product delivery notifications generate more favorable customer service interactions.
3) Discount Coupons or Vouchers
Grow your business and drive increased revenue through digital coupons or vouchers. Sending mobile coupons has long been an effective method for captivating new audiences and pleasing current customers. Moreover, SMS and MMS marketing is a wonderful way to increase mobile coupon redemption rates.
Domino’s Pizza: Ryan Swanson, Area Director for Prairie Pizza, a Domino’s franchise in Charlotte, North Carolina, uses text message marketing to deploy special discount coupons. To market a closed Facebook group and grow his SMS list, Swanson offered a free pizza to anyone who texted ‘49ER’ to 313131.
4) Appointment Reminders
In the rush of everyday life, it’s easy to forget about an upcoming appointment and we know how easy it is to miss calendar entries or courtesy calls. Sending a text message reminder to book an appointment or attend an appoint means that customers will receive the reminder right away. A majority of people have their cell phones on them at all times. Additionally, automated campaigns allow businesses to schedule messages according to a recurring and specified date and time including annual checkups, regular dental checkups or weekly physical therapy sessions.
5) Billing Reminders
Finally, businesses use texting to deploy billing reminders. This is the most effective way to ensure that payments are received on time. Similar to appointment reminders, billing reminders can be easily automated based on recurring dates and times. These billing reminders can be tailored to a specific group of customers or clients.
UAS Properties: When personal phones calls became too time-consuming and costly, UAS Properties turned to text message marketing for property management and leasing. With more than 800 properties, UAS Properties had difficulty managing and collecting rent each month. Now, the company can send rent collection text reminders. This not only helps alert each household, but it gives renters a number to call to make an automatic payment within minutes.
Send Your First Business Text Alert
Are you ready to unlock the power of text alerts for business? Join thousands of industry-leading enterprises, businesses, organizations, and others in a quest to drive more meaningful, engaging, and interactive digital communications with consumers.
To kickstart your text message marketing journey, download our free guide: Guide to Growing Your SMS Marketing Campaigns. This guide explains how to grow your text message marketing contact list through social media channels, website, print advertisements, store signage, and more.
When you’re ready to invest in an industry-leading text message marketing software provider, remember that more than 160,000 businesses have trusted EZ Texting. From retail and faith-based organizations to real estate and nonprofits, EZ Texting is an ideal solution for any industry or vertical. The best part is, you don’t have to be a text messaging expert. EZ Texting customer support teams are here to guide you through every step!