EZ Texting's blog

The 5 Best Church Texting Solutions For Budget-Minded Congregations

Texting solutions can give your church a big bang for your buck. It costs just pennies to send texts which get extraordinary engagement rates.

Text messages get better engagement rates than email and all other marketing channels by orders of magnitude. Contacts open only 21% of emails, whereas an internal study showed that 98% of people who received text messages from our platform read them.

So, all you have to do is pick the first cheap church texting solution you come across and start blasting texts, right? Not so fast.

Not all church texting services are made alike. You need a platform that is reliable, responsive, easy to use, has a robust feature set, friendly customer support, and, yes, a good price.

We've been a leader in the church text messaging space for over a decade, so we know what to look for. We'll give you a handful of options to check out below.

9 Ready-to-Use Templates for Sending Sales SMS to Customers

Your marketing toolkit is a finely-honed arsenal of traffic-attracting, lead-generating, awesomeness. But are you leaving money on the table?

You've worked really hard at acquiring skills, setting up tools, and working to bring in new business for your company. However, you are probably neglecting how powerful those same tools can be when you use them with your current customers. You can provide support, gather feedback, and improve their experience with your company.

Let us show you how to use your SMS marketing platform to communicate with your existing customers.

6 Holiday Marketing Campaigns You Can Run Right Now With Very Little Setup

Are you struggling to find inspiration for creative holiday marketing campaigns that won't strain your schedule?

When you're responsible for marketing for your entire company, your holiday calendar is already packed full. To make things worse, your staff is stretched thinner than usual as they take time off to celebrate. You know you need to come up with some creative ideas for your campaigns that will outperform your competitors. 

But what do you do when you’re already stretched too thin, and your creative juices aren't flowing?

At EZ Texting, we specialize in leading our industry and crafting creative marketing campaigns. Let us help you kick off your creativity with some quick-to-launch campaign ideas for your holiday marketing.

How SMS Mobile Marketing Is Taking Over Every Industry (And What It Means for You)

Is text message marketing the right fit for your business?

Your goal as a marketer is simple — you must generate new leads and revenue for your company. However, new marketing channels and tactics pop up, promising to generate immediate results for your business or organization. You have to decide which tactics are worth investing in right now and which tactics you should toss to the wind.

In recent years, business text messaging has become a popular marketing tool utilized by thousands of organizations across a variety of industries, including retail, hospitality, fitness, real estate, and many others. 

With more than two decades of experience serving customers across these industries, we’ve helped orient thousands of businesses towards text marketing success. We’ll show you some of the top text campaigns activated across multiple businesses and industries.

Cyber Monday Marketing Strategies That Customers Love (With Examples)

Are you ready to fight your competitors and win big on Cyber Monday? After a long week of big meals and family time, consumers are primed for holiday shopping, and your retail business needs to be prepared.

This year, the online shopping frenzy promises to be fiercely competitive. If you want to score a click, you have to get creative and cut through the marketing noise.

To help you get started, we've compiled a list of some of the most powerful Cyber Monday marketing strategies that we've ever seen. With each strategy, we've included some amazing real-world examples that you can draw inspiration from for your own holiday marketing campaigns.

Text Promotions for Black Friday

Can you believe Halloween is over and Black Friday is almost here? According to Periscope 60% of consumers plan on shopping over Black Friday weekend. So our question is, have you thought about how you can use text promotions to capture those consumers? If the answer is yes, but you’re also asking “Where do I start?” then we’ve got you covered.

The Mobile Marketing Platform Built for 2020: An Inside Look at the Top Features

Are you interested in investing in a mobile marketing platform?

If you haven't heard, text message marketing is one of the most effective digital communications tools out there right now. In fact, according to recent reports, 90% of survey participants admit to checking their phones within 30 minutes of waking up. Additionally, 50% of respondents check their phones 5x per hour.

You would be hard-pressed to find this engagement in another marketing channel.

For more than two decades, we've helped over 160,000 industry-leading enterprises, small businesses, nonprofits, and organizations to activate high-value text marketing activities. From retail promotions to appointment reminders, there are so many great use cases for text messaging. Moreover, our text marketing platform works for a variety of industries, including retail, hospitality, and real estate.

In this article, we'll show you the top text marketing features that our customers use every day. These businesses and organizations have unlocked a ton of value through these features, and we know your business or organization can too.

Social Media Marketing Costs vs. Text Message Marketing Costs: Which Drives the Highest ROI?

We get it – costs can be an inhibiting factor when it comes to activating high-value marketing campaigns. As it pertains to costs, social media marketing vs. text message marketing has become a large topic of conversation. What platform should your business or organization prioritize, and more importantly, which channel yields a higher return on investment?

As an industry-leading text message marketing provider, we might be a little biased when we say that text messaging is one of the most cost-effective marketing solutions available to enterprises, businesses, organizations, and nonprofits. Moreover, text messaging works well for almost any industry, including fitness, real estate, restaurant, hospitality, and many others. It's one of the reasons why we're trusted by more than 160,000 businesses from around the world.

If you're having trouble deciding between social media marketing vs. text message marketing, we'll share some of the costs associated with each.

5 Holiday Marketing Messages to Send to Customers

With the holidays fast approaching, many enterprises, businesses, nonprofits, and organizations have already started to deploy seasonal marketing campaigns. It might seem like holiday marketing is out of control, but some brands do it very well.

Just a few years ago, Samsung Galaxy introduced a seasonal campaign entitled Unwrap the Feelings in support of its new virtual reality headset. In a quick video series, the brand encouraged viewers to create special holiday experiences via VR. The brand also gave consumers an opportunity to win a phone and headset.

As you build your own holiday marketing campaigns, there's a lot of inspiration that you can draw from the businesses that have come before you. As an industry-leading business text messaging provider, we've seen our customers send their fair share of holiday marketing messages. Learn from the success of our customers as you craft your own special seasonal messages.

Mobile Marketing vs. Online Marketing: Which Is Best?

As most brand managers and marketers can attest, the right kind of marketing solution can revolutionize your brand's digital communications. However, when you're operating on a limited marketing budget, you don't have any room for error.

The marketing tool needs to work, and it needs to work fast.

In recent years, mobile marketing has become one of the most popular digital marketing solutions purpose-built for results-driven enterprises, small businesses, nonprofits, and organizations. In most cases, it only takes a few minutes to start texting your prospects and customers.

However, online marketing programs – social media, paid advertising, display, email – continue to dominate. In fact, social media is utilized by more than 90% of B2C organizations worldwide.

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