06 Dec EZ Texting Holiday Party Photo Booth

This year, EZ Texting got an early jump on the holiday spirit with a company-wide learning day followed by our annual holiday bash. Employees from our offices around the world gathered in Santa Monica, California, to think, bond, and celebrate. And it was a blast!

Our education day...

01 Sep

In December 2016, Deloitte released a shocking report that projected the total value of holiday ad-spend for that year at $1 trillion. That's a tremendous amount of money—and a good reason to start planning your holiday promotions now.

Sure, the winter holidays are still a few months away...

30 Aug

Baby boomers were born between 1946 and 1964. As of 2017, that means that they're between 53 and 71. That's a big age gap, which means that you have to take a diverse approach for engaging baby boomer consumers through any medium.

1. Consider Old-School Tactics

18 Aug

Online visibility is everything in business. If your target audience can't find your business online, they'll go elsewhere—probably to your competitors.

To avoid this outcome, you can use the following three simple steps to improve your online visibility and gain traction with your...