# EZ Texting vs. SimpleTexting

EZ Texting is an SMS and MMS marketing platform. Compared with SimpleTexting, EZ Texting includes more features on every plan, true multi-step automation, lower pricing, and more built-in integrations at no extra cost.

## Why businesses choose EZ Texting over SimpleTexting
- More features, with time-saving tools included on all plans.
- Advanced, automated, multi-step workflows — SimpleTexting offers one-step autoresponders only.
- More affordable, flexible pricing.
- More built-in integrations, with no setup or hosting fees.

## Pricing

| | EZ Texting | SimpleTexting |
|---|---|---|
| Entry plan (monthly) | $25/mo | $39/mo |
| Entry plan (annual) | $20/mo | $33.20/mo |
| Included credits | 500/mo (with rollover) | 500/mo (with rollover) |
| Overage rate | $0.04 per credit | $0.055 per credit |
| Integration setup fee | $0 | $1,500 per integration |
| Integration hosting fee | $0 | Monthly fees apply |
| Account pause | Unrestricted, ongoing | Limited days per year |
| Pricing transparency | Clear, all-in | Hidden pass-through fees |

## Features

| Feature | EZ Texting | SimpleTexting |
|---|---|---|
| Multi-step workflows | Yes | No (one-step autoresponders) |
| Multi-path conditional logic | Yes | No |
| Drag-and-drop workflow editor | Yes | No |
| Shopify abandoned-cart recovery | Yes | No |
| AI Compose | Yes (auto-translate, 6 languages) | Yes (composer only) |
| AI Reply | Yes | No |
| AI Assistant | Yes | No |
| Donation & payment links | Yes (secured by Stripe) | No |
| Free call forwarding | Yes | No ($600/year add-on) |
| Media library (Shutterstock) | Yes | No |
| Visual campaign calendar | Yes | No |
| Branded contact cards | Yes | Yes |

## Integrations
- **EZ Texting** — built-in at no extra cost: HubSpot, Mailchimp, Constant Contact, Squarespace, Stripe, Zapier.
- **SimpleTexting** — native: Mailchimp, Zapier; additional integrations cost $1,500 setup plus monthly hosting.
- **Onboarding & integration help:** EZ Texting offers it to all customers; SimpleTexting reserves it for accounts sending 50,000+ texts/month.

## Reviews
As of October 6, 2025 (TrustRadius): EZ Texting had 402 reviews vs. SimpleTexting's 29. EZ Texting has 1,000+ five-star reviews across G2, TrustRadius, and Capterra, and has been used by 230,000+ businesses.

## Frequently asked questions

**Is EZ Texting cheaper than SimpleTexting?**
Yes. EZ Texting's entry plan starts at $25/month ($20/month billed annually) versus SimpleTexting's $39/month ($33.20/month annually) for the same 500 credits. Overage is also lower ($0.04 vs. $0.055 per credit), with no hidden pass-through fees.

**Does SimpleTexting have automated workflows?**
No. SimpleTexting offers one-step autoresponders only. EZ Texting includes multi-step, drag-and-drop workflows with conditional logic, pre-built templates, and a developer-friendly code editor (Boost and Scale plans).

**How do EZ Texting and SimpleTexting compare on integrations?**
EZ Texting includes HubSpot, Mailchimp, Constant Contact, Squarespace, Stripe, and Zapier at no extra charge. SimpleTexting integrates natively with Mailchimp and Zapier; other integrations cost $1,500 per setup plus monthly hosting. EZ Texting also offers free onboarding and integration setup to all customers.

**Can I switch from SimpleTexting to EZ Texting easily?**
Yes. EZ Texting provides a migration path with a personalized onboarding and integration session for all new customers — not just high-volume senders (SimpleTexting reserves this for accounts sending 50,000+ texts/month).

**Does EZ Texting have more reviews than SimpleTexting?**
Significantly more — 402 TrustRadius reviews vs. 29 (as of October 2025), plus 1,000+ five-star reviews across G2, TrustRadius, and Capterra.

**Does EZ Texting include AI features that SimpleTexting doesn't?**
Yes. EZ Texting includes AI Compose (with auto-translation in six languages), AI Reply, and an AI Assistant. SimpleTexting offers only a basic message composer.

## Get started
- Start a 14-day free trial (no credit card required): https://www.eztexting.com/start
- See full pricing: https://www.eztexting.com/pricing