If you run a startup, chances are you’ve encountered the new millennial worker. The generation can be divisive. Critics say that over-nurturing helicopter parents have created a coddled group of young people who expect a trophy just for participating. Even admirers often question their penchant for groupthink, and find its members’ need for constant feedback curious. I choose to like it.
Thursday, March 3, 2016
SMS marketing can be one of the most powerful tools in an organization’s arsenal and as such, should be treated with a degree of judiciousness and respect. With just a few simple guidelines to keep your campaigns within the realm of good practice and good taste, your company can make sure SMS marketing accelerates your business forward instead of backfiring in your face.
Monday, January 4, 2016
Many auto dealerships are feeling the pressure of a changing industry, especially with the rise of digital competitors like TrueCar and CarMax, which are transforming business and customer interaction by offering online and mobile services. One of the best ways to combat declining foot traffic, leads, and sales is to implement new voice and text technologies that allow companies to engage with their customers on their cell phones.
Monday, November 30, 2015
Keeping track of employee schedules, store performance and customer satisfaction is not a job for the faint of heart. Spreadsheet programs have simplified tracking important metrics like food cost and overtime hours, but the latest mobile technology is another option to make the job more manageable.