With over 50,000 customers and counting, EZ Texting is an industry leader in bulk SMS messaging, call tracking and more. Since being founded in 2006, EZ Texting has significantly expanded their global mobile marketing platform – so much so that 40% of all U.S. mobile users consistently receive communication from their messaging solutions!
SANTA MONICA, California, December 4, 2018: EZ Texting, the leader in mobile marketing for business, announced it is consolidating all its communication brands, including CallFire, under EZ Texting. This move reflects the growing importance of text messaging as a business communications solution and supports the rapid growth of the company’s flagship text messaging platform used by small and medium-sized businesses to more effectively reach their customers.
Excellently placed advertising has the ability to move audiences within target settings, converting new clients. However, a negative reaction can occur when ads invade safe or private spaces or infringe upon the work-home balance. So, where is safe when considering ad placement? What considerations should brands take into account to ensure their message is well received instead of a breach of privacy or space?