EZ Texting Pricing

Industry-leading setup time & no hidden fees.

Annual Plans
Monthly Plans


Recommended for:
up to 500 contacts

Starting at

$25/ Month


Starting at

$20/ Month

Billed Annually

Includes 500 monthly credits  
Includes 6k yearly credits  
Local Textable Number  
Cost Per Additional Credits: $0.03  
Set-up time: 1-2 business days


Recommended for:
2,000-50,000 contacts

Starting at

$125/ Month


Starting at

$100/ Month

Billed Annually

Includes 500 monthly credits  
Includes 6k yearly credits  
Local High-Volume, High-Speed Number  
Cost Per Additional Credits: $0.02  
Onboarding Specialist
Set-up time: 1-2 business days


Recommended for:
50,000+ contacts

Starting at

$3000/ Month

Starting at

$3000/ Month

Includes 200k monthly credits  
Includes 200k monthly credits  
Dedicated Short Code
Cost Per Additional Credits: $0.01
Onboarding Specialist
Set-up time: 1-2 business days

Included in All Plans


Incoming Messages,
Contacts, Keywords
& Two-Way Texting

New Features

Realize ROI faster with AI
Compose & Team Inbox
with AI Reply

Growth Tools

Easily Grow Your List
With QR codes, Keywords
& Signup Forms

MMS Edge

Millions of Images &
Image Editing Tool
Powered by Shutterstock


Upload, Management,
Groups &
Sales tax may be applied where applicable
Promotional Pricing Until December 5, 2022
* Requires volume commitment; additional messages above commitment charged at $0.04/message
** Carrier pass through fees are billed separately based on exact usage
We support Canada!
See Canadian Pricing
Canadian flag

Key Factors That Influence SMS Marketing Pricing 

Volume of Messages

Typically, the number of text messages you plan to send directly affects the cost of text marketing. At EZ Texting, each plan comes with 500 credits, plus the option to purchase additional credits a la carte or through volume upgrades at a discounted rate.

Messaging Type: SMS vs MMS

Leverage SMS, a text-only messaging service limited to 160 characters, or MMS for multimedia content and longer messages. Our MMS includes access to millions of images and an image editing tool powered by Shutterstock.

Number of Contacts

While having a large audience is beneficial, engaging and connecting effectively with your audience is crucial to building trust and loyalty. Our plans can be scaled to your needs based on the size of your audience. Each plan comes with access to uploading unlimited contacts.

Additional Features & Integrations

Use customer list growth tools, including Keywords, QR Codes, and Sign-up forms, to quickly boost the size of your target audience. We also offer seamless integrations with popular CRM, email marketing, and e-commerce platforms, enabling you to streamline and automate text campaigns effortlessly.

Getting Started with Your Text Marketing Campaign

Steps to Launch a Successful Text Marketing Strategy

cost-effective textable number options

Step 1 Secure a Trusted Number

Ensure credibility and reliability in reaching your audience, fostering trust, and increasing the likelihood of engagement with your messages through trusted textable number options:

  • Local Number
  • Dedicated Short Code
  • High-Volume A2P
  • Managed Accounts
  • 10DLC
  • Toll-Free Number
  • Text-Enabled Landline

Step 2 Build Attentive Audiences

Leverage customizable opt-in tools and segmentation features, ensuring that messages are delivered to a receptive audience interested in their offerings, thus maximizing engagement and conversion potential:

  • Sign-Up Forms
  • QR Code Generator
  • List Uploads
  • Double Opt-In
  • Opt-Outs
  • Generative AI
  • Integrations

SMS marketing features

Craft texts that deliver with AI SMS marketing

Step 3 Craft Texts That Deliver

Manage and deliver impactful messages using a user-friendly interface, scheduling options, and analytics tools, guaranteeing optimized engagement and conversion rates:

  • Mass Texts
  • Two-Way Texts
  • SMS & MMS
  • Text Templates
  • Keywords
  • AI Compose
  • Team Inbox

How is SMS Marketing Pricing Calculated?

Instead of charging your business per text, each EZ Texting plan comes with 500 credits, plus the option to purchase additional credits a la carte or through volume upgrades at a discounted rate.

send SMS texts for one credit


1 Credit for each message sent to each contact

send MMS texts for three credits


3 Credits for each message sent to each contact



Pay-Per-Message Plans

One SMS text to one contact costs one credit, while one MMS message to one contact costs three credits. Credits are our currency to measure each message you send to each contact.


Subscription-Based Plans

Subscribe to cost-effective Monthly Plans, or you can subscribe to an Annual Plan and get up to 20% cost savings with scalable SMS marketing solutions to engage your audience effectively.

Choosing the Right SMS Marketing Service

Not all SMS marketing services are created equal, and choosing the right SMS service is critical to success in your texting journey.

industry-leading SMS marketing delivery rates

Reliability & Compliance

Rely on our industry-leading delivery rates and consistent adherence to legal regulations to protect your brand’s reputation and customer trust.

cost-effective SMS messaging tools

Feature Set & Scalability

EZ Texting offers versatile tools and the capacity to adapt to increasing messaging needs, enabling effective and expansive outreach strategies as your business expands.

cost-effective SMS marketing solutions

Cost-Effectiveness & ROI

Our affordable pricing plans, efficient campaign management tools, and analytics to measure performance empower you to optimize your SMS marketing strategies and achieve higher engagement and conversion rates without overspending.

Our Customers Love Us. The Feeling is Mutual

Redefine success with text messaging solutions for every business category.

Great Service

Great service! We like the ease of use, affordable price, and the many features offered to assist in running a business and communication. I love all aspects of EZ Texting.
Keith B

Small Business Owner

EZ Texting is a huge time saver

We are very impressed with how easy it is to send out messages to our entire company. Our agents love it because they can quickly see and respond to message(s). The pricing is perfect for our business size.
Jacquelyn B

Executive Real Estate Broker Assistant

Excellent resource!

We were looking for a cost effective way to set up texting campaigns. After looking at many we chose EZ Texting and are glad we did. The price was great. The service worked flawlessly.
Darvie F



Powerful Integrations  
at Your Fingertips


We've partnered with top software companies so you can easily connect with the apps you already use to drive your business, including popular services like SalesForce, HubSpot, Squarespace, Shutterstock, Transcend, Zapier, and Zendesk.

Frequently Asked Questions

Pricing & Credits

SMS marketing pricing can range from $0.01 - $0.05 per SMS based on your provider. Monthly subscription plans usually cost between $25 - $500+ per month.

If you have high-volume messaging needs, plans can price at $500 - $5,000 monthly. EZ Texting is proud to offer industry-leading SMS marketing solutions at a fraction of the cost of the competition.


Credits are the form of currency used to measure each message you send to each contact. Typically, it costs 1 credit to send 1 SMS message, and 3 credits to send 1 MMS.

  • 1 credit = $0.03 cents (price can vary between plans)
  • 1 SMS message (160 characters or less) = 1 credit
  • 1 MMS message (up to 1600 characters, may include a photo, GIF, or video) = up to 3 credits


Once you have purchased a plan with EZ Texting, you can add more credits at any time. And to maximize the value of all your credits, EZ Texting offers rollover credits. Credits rollover for one month only and rollover is only available to those on a monthly plan.

Only outgoing messages will be charged credits - these include:

  • Messages sent to recipients
  • Message forwarding to phones only
  • Auto replies to keywords

An SMS message (text only, up to 160 characters) will cost 1 credit.

An MMS message (up to 1600 characters and/or includes an image/gif/video) will cost 3 credits.

The best way to estimate how many credits you will need is to look at your current subscriber list and how often you would like to send messages. Multiply the number of subscribers you currently have by the number of messages you would like to send to get an idea of how many credits you may need. Keep in mind that SMS messages (text only, 160 characters) are 1 credit each, and MMS messages (including images or video, and/or up to 1600 characters) are 3 credits each.

Any customers messaging from 10-digit numbers will have all carrier fees included in their pricing plan.

You can upgrade your plan at any time.

Features & Plans

SMS messages are text only messages that can have up to 160 characters.
MMS messages can contain text up to 1600 characters long, and can include an image, video or gif.

No. SMS messages are 1 credit and are capped at 160 alphanumeric characters. MMS messages feature longer message lengths (up to 1600 alphanumeric characters) as well as added images, GIFs, or video, which is why they are typically 3 credits.

Outbound messages are messages that you or your business sends to a customer.

Inbound messages are the inquiries and replies that you may receive from a customer.

We assign you a 10-digit textable local number when you first create your account. You will not be texting from your personal phone number.

If you have a business landline phone you would like to turn into a textable number, we can help you with that here.

Additional textable numbers are available for an additional fee.

We currently operate in the United States and Canada.

For SMS short code pricing please contact our sales team here.