Time to Build a Smarter Community
Municipalities’ uses for SMS messaging are seemingly endless. Use text messaging to send alerts and notifications, to provide status updates on permits and planning applications, to inform residents of road closures, warn of severe weather, and send reminders of upcoming tax bills. Or embrace the immediacy of text messaging to provide public transportation updates -- San Francisco’s BART system, for example, uses SMS to alert travelers of train arrivals.
Looking to gather volunteers for an upcoming event? Solicit residents’ help via SMS. Want to engage the community’s youth? Text messaging is their go-to means of communication, and they’re unlikely to respond to anything else!
Use text messaging to schedule appointments and then follow up with timely reminders, thus reducing both call volume and no-shows. Divide your database of SMS contacts by area or demographic for more targeted (and thus personalized) outreach. Need to conduct polling or voting? SMS can facilitate those activities too -- and with a dramatically higher response rate than other means!
And text messaging isn’t just one-way -- you can use it to receive messages as well. Accept appointment inquiries, requests for service, reports of crime or suspicious behavior, missed trash collection, and much more. Give your residents a texting “hotline” or series of numbers based on their needs. Or route incoming messages via keywords and sub-keywords.>