---
title: "SMS Marketing for Shipping & Logistics | EZ Texting"
description: "See 10 ways shipping and logistics companies use SMS to cut status calls, confirm dispatch changes, fill warehouse shifts, speed proof of delivery, and recruit drivers with EZ Texting."
canonical: https://www.eztexting.com/use-cases/transportation/shipping-logistics
industry: Transportation
---
# Shipping & Logistics: SMS Use Cases & Playbook
> Freight brokers, 3PLs, last-mile carriers, warehousing operations, and dispatch teams run on real-time coordination where a missed message means a missed pickup. SMS reaches drivers on the road and warehouse staff on the floor, keeping shipments tracked, dispatch confirmed, shifts covered, and customers informed.
**Key results:** 40–60% Fewer status calls · 10 SMS use cases · 3 Launch phases · 5 Top challenges solved
## Why does SMS work for shipping and logistics?
Shipping and logistics companies – freight brokers, 3PLs, last-mile delivery services, warehousing operations, and specialized carriers – run a fast-paced, mobile-first operation where drivers and warehouse staff rarely sit at a desk. SMS is mission-critical because delivery ETAs, route changes, load assignments, and time-sensitive pickups cannot wait for email. Real-time status updates alone cut ‘where’s my shipment?’ calls 40–60%, while dispatch and shift alerts prevent the missed pickups, failed deliveries, and costly delays that targeted SMS workflows make avoidable.
## Where do shipping and logistics companies get stuck, and how does SMS help?
The operational gaps SMS closes for carriers, 3PLs, and warehouses, and the EZ Texting features that do it.
- **Delivery ETAs & status uncertainty:** Customers call repeatedly asking where their shipment is, tying up support. Real-time SMS updates at pickup, in transit, out for delivery, and delivered cut incoming calls 40–60% and lift customer satisfaction.
- **Dispatch & route changes on the road:** Drivers miss email about load changes, address corrections, and reroutes. One-tap-confirm SMS dispatch means 85–95% of drivers confirm within two minutes and critical changes reach them before an error.
- **Warehouse shift & overtime gaps:** Manual calls to backfill shifts waste the manager's day and last-minute shortages halt operations. Automated SMS shift offers fill 60–75% of open shifts within 15 minutes and cut no-shows.
- **Proof-of-delivery & payment delays:** Missing or late PODs stall invoicing and cause disputes. SMS photo and signature capture (MMS) gets proof submitted within hours, moving payment processing from days to same day.
- **Driver recruitment & CDL shortage:** Traditional recruiting is slow and prospects go cold before follow-up. Targeted SMS campaigns plus an onboarding sequence reduce time-to-hire 30–40% and keep applicants engaged.
## Who uses SMS in a shipping and logistics operation?
- **Operations Manager / Dispatch Coordinator:** Central command for daily dispatch, fleet monitoring, and customer exceptions; needs SMS workflows for real-time dispatch coordination and exception alerts.
- **Warehouse Manager:** Oversees picking, packing, staging, and loading; needs SMS for shift notifications, worker alerts, and internal coordination.
- **Fleet Manager / Safety Director:** Owns driver compliance, DOT regulations, ELDs, and safety metrics; needs SMS for compliance reminders and safety alerts.
- **Account Manager / Customer Service Lead:** Primary customer contact for shipment status and problem resolution; needs SMS for proactive notifications that reduce support burden.
- **Driver / Warehouse Worker:** The mobile workforce on the road or in the facility; needs simple, actionable SMS for dispatch instructions, pickup confirmations, and schedule changes.
## 10 SMS Use Cases for Shipping & Logistics
Ten logistics texting playbooks, each with the problem it solves, the SMS workflow, the EZ Texting features it uses, and copy-ready sample messages.
### Use Case 1: Driver Recruitment Campaign with SMS Sign-Up & Auto-Onboarding
*List Building & Opt-In · Broadcast · Workflow + API · Two-Way · Advanced*
**Problem:** The CDL driver shortage is critical, and hiring a new driver is expensive in recruiting, training, and paperwork. Traditional job boards and word-of-mouth are slow, and prospects who fill out online forms often get no follow-up for days and lose interest to competitors.
**Solution:** Targeted SMS recruitment at driver schools, truck stops, and job boards using a simple keyword opt-in or QR code. New prospects instantly enter an auto-onboarding workflow covering job overview, pay and benefits, next steps, and a direct callback number.
**Features used:** [Keywords](https://www.eztexting.com/features/keywords), [Sign-Up Forms](https://www.eztexting.com/features/signup-forms), [Workflows](https://www.eztexting.com/features/workflows), [MMS Messaging](https://www.eztexting.com/features/mms-picture-messaging), [Two-Way Texting](https://www.eztexting.com/features/two-way-texting), [Link Tracking & Reports](https://www.eztexting.com/features/reports)
**Workflow blueprint:**
1. A prospect joins via the TEXT DRIVERS keyword or a QR-code signup form.
2. Send a welcome and job overview with an MMS company photo.
3. Follow with pay, benefits, and a quick eligibility check.
4. Send the application link and next-steps interview offer.
5. Route a YES to the HR inbox and send one final reminder if there is no reply.
**Best practices:**
- Place recruitment ads with clear QR codes or keywords at driver schools, truck stops, and events
- Lead with sign-on bonus messaging, the highest-converting incentive for drivers
- Ask about CDL and PSP status early to avoid wasting time on ineligible prospects
- Include driver testimonials via MMS to build trust
- Keep the application form to three questions and pause after one final reminder
**Sample message:** “{BusinessName}: Thanks for your interest in joining our driver team! We’re hiring experienced CDL drivers – competitive pay, sign-on bonus, and benefits. Apply: {JobLink} Reply YES for next steps or STOP to opt out”
**Typical result:** 15–25% of recipients apply; 30–50% of applicants advance to interview; 30–40% faster time-to-hire. †
### Use Case 2: Customer SMS List Growth via QR Code at Pickup and Delivery Points
*List Building & Opt-In · Broadcast · Contact Building · Quick Win*
**Problem:** Logistics companies get shipment inquiries from repeat customers, but many are transactional-only and not opted into SMS. Without consent, companies cannot send proactive delivery updates, so engagement drops and support costs climb.
**Solution:** Branded QR codes on packing slips, delivery receipts, and warehouse signs offer an incentive (tracking link, next-shipment credit, service-update list). Customers scan, opt in, and immediately receive a welcome message with their tracking link.
**Features used:** [Link Tracking & Reports](https://www.eztexting.com/features/reports), [Sign-Up Forms](https://www.eztexting.com/features/signup-forms), [Auto-Reply](https://www.eztexting.com/features), [Contact Management](https://www.eztexting.com/features/contact-management)
**Workflow blueprint:**
1. Place branded QR codes on packing slips, receipts, and warehouse signs.
2. The customer scans and completes the mobile signup form.
3. Auto-reply with a welcome and the shipment tracking link.
4. Tag the contact as a QR opt-in.
5. Add them to the tracking-updates segment for proactive notifications.
**Best practices:**
- Place QR codes on packing slips and proof-of-delivery forms, the high-touch moment
- Offer a clear incentive to motivate the opt-in
- Keep the signup form mobile-first with no more than two fields
- Track which placement converts best
- Tag QR opt-ins so you can measure their behavior separately
**Sample message:** “{BusinessName}: Welcome to shipment updates! Scan the QR code on your deliveries for real-time tracking, or text TRACK anytime. Reply STOP to opt out”
**Typical result:** 30–45% of customers who scan a QR code opt in; 60%+ open their tracking messages. †
### Use Case 3: New Shipper Onboarding & Service Overview Drip
*Welcome & Onboarding · Workflow + API · Standard*
**Problem:** New shipper customers are overwhelmed by service options, unclear on billing and payment terms, and unsure how to submit shipments. Many submit a first shipment without proper documentation, causing delays and rework.
**Solution:** A four-message automated welcome sequence triggered on account creation: welcome and SMS setup, a service-selection guide, billing and invoice-portal walkthrough, and a personal account-manager offer for the first shipment.
**Features used:** [Workflows](https://www.eztexting.com/features/workflows), [MMS Messaging](https://www.eztexting.com/features/mms-picture-messaging), [Custom Variables](https://www.eztexting.com/features), [Link Tracking & Reports](https://www.eztexting.com/features/reports)
**Workflow blueprint:**
1. An account-creation webhook or signup triggers the workflow.
2. Send a welcome and SMS-setup explanation immediately.
3. After 24 hours, send the service overview with an MMS comparison chart.
4. After 48 hours, walk through billing and the invoice portal.
5. After 72 hours, offer a direct account manager and route HELP to their inbox.
**Best practices:**
- Trigger the workflow immediately on signup; the first couple of hours are critical
- Personalize with the account manager name, payment terms, and company name
- Send during business hours in the shipper's timezone
- Include a direct account-manager contact in the final message
- Move non-responders to a monthly nurture, do not spam
**Sample message:** “{CompanyName}: We offer full-truckload, LTL, expedited, and white-glove shipping. Not sure which fits your needs? {GuideLink} or reply HELP. Reply STOP to opt out”
**Typical result:** 70–80% of new shippers submit a first shipment within 7 days; 90% are accepted on first submission. †
### Use Case 4: Flash Load Board Alerts for Available Loads (Freight Brokers)
*Promotions & Campaigns · Broadcast · Workflow + API · Quick Win*
**Problem:** Freight brokers manage hundreds of loads daily and drivers rely on load boards, but email notifications are too slow. High-margin loads fill within minutes, so drivers who do not check immediately miss premium opportunities, leaving empty miles and broker reputation damage.
**Solution:** Real-time SMS alerts fire to available drivers when a new load matches their profile (origin, destination, equipment, preferred lanes), with the essentials and a direct claim link or CLAIM reply.
**Features used:** [Mass Texting](https://www.eztexting.com/resources/sms-resources/mass-text-messaging), [Contact Management](https://www.eztexting.com/features/contact-management), [Link Tracking & Reports](https://www.eztexting.com/features/reports), [Integrations](https://www.eztexting.com/features/integrations)
**Workflow blueprint:**
1. A new load posts and matches a driver's lane, equipment, and location profile.
2. Segment the eligible drivers for that load.
3. Broadcast the essentials with a claim link within seconds.
4. Drivers reply CLAIM or DETAILS for more info.
5. Assign the load, confirm the driver, and remove it from the pool.
**Best practices:**
- Segment drivers by home location, equipment type, and preferred lanes to avoid alert fatigue
- Send alerts within 30 seconds of the load posting; time is critical
- Include pay, pickup and drop locations, and pickup time in every alert
- Use a CLAIM keyword or deep link so drivers respond without leaving SMS
- Cap alerts to a few per driver per day and test with a small segment first
**Sample message:** “{BusinessName}: 🚚 NEW LOAD! Atlanta, GA → Nashville, TN · dry van · pickup today 2pm. Quick haul! Reply CLAIM or tap {ClaimLink}. Reply STOP to opt out”
**Typical result:** 40–60% of loads claimed within 5 minutes; time-to-fill drops from 2–3 hours to 15–30 minutes. †
### Use Case 5: Real-Time Delivery Status Updates for Customer Notifications
*Transactional & Operational · Workflow + API · Two-Way · Advanced*
**Problem:** Customers obsessively call asking where their shipment is, and status calls make up a large share of inbound volume, creating bottlenecks that delay real issues. Manual email updates are slow and non-actionable; customers want real-time alerts on their phones.
**Solution:** Automated SMS status updates triggered by shipment milestones (picked up, in transit, out for delivery, delivered), each with the expected window and a tracking link, integrated with the TMS so they fire automatically.
**Features used:** [Integrations](https://www.eztexting.com/features/integrations), [Workflows](https://www.eztexting.com/features/workflows), [Custom Variables](https://www.eztexting.com/features), [Link Tracking & Reports](https://www.eztexting.com/features/reports), [Two-Way Texting](https://www.eztexting.com/features/two-way-texting)
**Workflow blueprint:**
1. A TMS webhook fires at each shipment milestone.
2. At pickup, confirm the shipment is on its way with an ETA.
3. In transit, send an on-schedule update with the last scan location.
4. Out for delivery, send the arrival window and a live tracking link.
5. At delivery, confirm receipt and send a short survey.
**Best practices:**
- Integrate with the TMS so messages trigger automatically on actual status, no manual sending
- Send during business hours where possible; avoid overnight alerts unless delivery is imminent
- Include a tracking link in every message so customers can drill down
- For high-value shipments, optionally include driver contact for urgent questions
- Enable two-way replies routed to the customer service inbox
**Sample message:** “{BusinessName}: 🚚 Your shipment #{TrackingID} is out for delivery today, arriving {DeliveryWindow}. Track live: {TrackingLink} Reply STOP to opt out”
**Typical result:** 40–60% fewer status calls; customer satisfaction up 12–18 points. †
### Use Case 6: Driver Dispatch & Route Change Alerts with One-Tap Confirmation
*Transactional & Operational · Two-Way · Workflow + API · Advanced*
**Problem:** Drivers are mobile and do not monitor email while driving. Critical dispatch changes (new load, address correction, pickup-time change, reroute) cause missed pickups, wrong-address deliveries, and delays. Radio and phone relays are distracting and easy to miss.
**Solution:** An SMS dispatch system sends urgent route and load changes with one-tap confirmation. Messages are concise and safe to read at a stop; drivers reply 1 to acknowledge, the system logs it, and dispatch is alerted on any non-response.
**Features used:** [Two-Way Texting](https://www.eztexting.com/features/two-way-texting), [Workflows](https://www.eztexting.com/features/workflows), [Team Inbox](https://www.eztexting.com/features/team-inbox), [Keywords](https://www.eztexting.com/features/keywords)
**Workflow blueprint:**
1. A dispatch action or TMS conflict triggers the route change.
2. Send a concise one-to-two-line instruction to the driver.
3. Wait up to five minutes for a 1 (confirm) or 2 (problem) reply.
4. On confirm, log it to the TMS; on a problem, route to the team inbox.
5. On no reply, alert the dispatch coordinator and fall back to a call.
**Best practices:**
- Keep dispatch messages short so they display without truncation
- Use numbers (1/2/3) for response options; faster than typing words
- Send only to drivers currently on-duty and dispatched
- Never expect a reply while driving; design for response at stops
- Escalate non-responses to the dispatch coordinator within five minutes and log confirmations for DOT auditing
**Sample message:** “{DriverName}: ⚠️ ADDRESS CHANGE – deliver to 456 Commerce Blvd, not 456 Commerce Ave. Updated in GPS. Reply 1 to confirm. Reply STOP to opt out”
**Typical result:** 85–95% of drivers confirm within 2 minutes; 98%+ of critical route changes captured before an error. †
### Use Case 7: Warehouse Shift Notifications & Overtime Opportunities
*Transactional & Operational · Two-Way · Workflow + API · Standard*
**Problem:** Warehouse staffing swings with shipment surges, call-outs, and seasonal peaks. Managers lose 30 to 60 minutes a day phoning around to backfill shifts, hourly workers miss email notices, and no-shows for unscheduled shifts create gaps and overtime cost.
**Solution:** An SMS shift system alerts eligible warehouse staff instantly about available shifts (today's overtime, next week's extra shift, part-time backfill). Workers reply YES to claim; the system logs and assigns the shift and shows managers a real-time claimed view in the team inbox.
**Features used:** [Mass Texting](https://www.eztexting.com/resources/sms-resources/mass-text-messaging), [Contact Management](https://www.eztexting.com/features/contact-management), [Workflows](https://www.eztexting.com/features/workflows), [Team Inbox](https://www.eztexting.com/features/team-inbox)
**Workflow blueprint:**
1. A shift opens manually or via call-out detection.
2. Send the offer (date, time, role, pay) to eligible workers.
3. Wait 30 minutes for a YES claim.
4. Assign the shift and notify the manager in the team inbox.
5. Send a reminder 24 hours before the shift to confirm attendance.
**Best practices:**
- Send offers only to workers with matching availability and role qualifications
- State date, time, role, and pay rate upfront so workers decide quickly
- Use numbers (1/2) for quick replies
- Offer to preferred workers first, then widen if no takers within 15 minutes
- Set a 24-hour reminder to reduce no-shows and track your fastest, most reliable responders
**Sample message:** “Hi {FirstName}! Overtime available today, 5pm–1am, packing role. Claim it? Reply 1 for yes, 2 for no. Reply STOP to opt out”
**Typical result:** 60–75% of open shifts claimed within 15 minutes; no-shows drop from 25–40% to 5–10%. †
### Use Case 8: Two-Way Driver Support & Exception Escalation
*Two-Way Engagement · Two-Way · Workflow + API · Standard*
**Problem:** Drivers hit real-time issues on the road (breakdown, accident, customer not present, damaged goods, weather delay) but struggle to reach dispatch. Calling ties up phone lines and routes to voicemail, so critical issues escalate into multi-hour delays and lost revenue.
**Solution:** Two-way SMS between drivers and dispatch. Drivers text an exception keyword; AI Reply auto-responds with immediate guidance and the message routes to the team inbox by priority, where dispatch replies with instructions or escalates.
**Features used:** [Two-Way Texting](https://www.eztexting.com/features/two-way-texting), [AI Reply](https://www.eztexting.com/features/ai-reply), [Keywords](https://www.eztexting.com/features/keywords), [Workflows](https://www.eztexting.com/features/workflows), [Team Inbox](https://www.eztexting.com/features/team-inbox)
**Workflow blueprint:**
1. A driver texts an exception keyword (MECHANICAL, ACCIDENT, CUSTOMER, WEATHER).
2. AI Reply auto-responds with immediate, action-oriented guidance.
3. The message routes to the team inbox by priority level.
4. Dispatch replies with instructions or escalates a critical issue to a human.
5. Log the exception type for monthly pattern review.
**Best practices:**
- Keep auto-replies brief and action-oriented; drivers need clear next steps
- Route critical exceptions to dispatch immediately; do not rely on auto-reply alone
- Set a team-inbox SLA to acknowledge exceptions within five minutes
- Design short keywords and replies; never expect long messages while driving
- Track exception types monthly to spot patterns and refresh the AI Reply library
**Sample message:** “{DriverName}: Truck trouble? Text MECHANICAL and we’ll send roadside help and alert dispatch. For an accident, text ACCIDENT – call 911 first if anyone is hurt. Reply STOP to opt out”
**Typical result:** Exception resolution drops from 1.5–2 hours to 20–30 minutes; driver satisfaction up 15–20 points. †
### Use Case 9: Proof of Delivery (POD) & Payment Reminders
*Nurture & Drip Campaigns · Workflow + API · Advanced*
**Problem:** POD delays create payment bottlenecks: shippers cannot invoice and 3PLs cannot collect without proof, and drivers submit PODs late or incompletely. Customers dispute deliveries they never got confirmation for, creating payment holds and chargebacks.
**Solution:** An automated workflow sends the customer a delivery confirmation and asks the driver to submit POD (photo and signature) via MMS within hours. The system auto-processes the POD, triggers the invoice, and sends payment reminders ahead of the due date.
**Features used:** [MMS Messaging](https://www.eztexting.com/features/mms-picture-messaging), [Workflows](https://www.eztexting.com/features/workflows), [Two-Way Texting](https://www.eztexting.com/features/two-way-texting), [Contact Management](https://www.eztexting.com/features/contact-management), [Integrations](https://www.eztexting.com/features/integrations)
**Workflow blueprint:**
1. A delivered-status webhook triggers the workflow.
2. Send the customer a delivery confirmation and receipt request.
3. Ask the driver to submit POD (photo and signature) via MMS.
4. Auto-process the POD and trigger the invoice.
5. Send payment reminders 10 days and 1 day before the due date.
**Best practices:**
- Automate the POD workflow via webhook so messages fire immediately on the delivery scan
- Request photo and signature from the driver via MMS as proof
- Send payment reminders at 10 days and 1 day before the due date
- Escalate disputed deliveries to customer service; do not auto-settle
- Include a payment link in every reminder and track POD lag by driver
**Sample message:** “Driver {DriverName}: Submit proof of delivery for #{TrackingID} – reply with a photo of the delivered goods and the signature if required. Reply STOP to opt out”
**Typical result:** 95%+ of deliveries have proof submitted within 4 hours; payment processing drops from 5–7 days to 1–2 days; disputes down 30–40%. †
### Use Case 10: Anniversary & Milestone Rewards for Loyal Shipper Customers
*Loyalty & Retention · Broadcast · Workflow + API · Standard*
**Problem:** Logistics companies compete fiercely on price and service, and long-tenure shipper customers are at risk of switching to competitors on similar rates. Retention is far cheaper than acquisition, but many companies never celebrate long-term partnerships or offer loyalty rewards.
**Solution:** An automated workflow sends anniversary messages and tiered loyalty rewards on customer milestones (1-year, 2-year, 5-year) with service upgrades, future-shipment discounts, or exclusive access, plus a personal note from the account manager.
**Features used:** [Workflows](https://www.eztexting.com/features/workflows), [Contact Management](https://www.eztexting.com/features/contact-management), [MMS Messaging](https://www.eztexting.com/features/mms-picture-messaging)
**Workflow blueprint:**
1. An anniversary date trigger fires on the customer milestone.
2. Send the celebration message and a tiered reward with an MMS graphic.
3. After a few days, send a personal note from the account manager.
4. Route a reply to the account manager for a loyalty call.
5. Follow up with a reminder if there is no response.
**Best practices:**
- Trigger the message about 30 days before the milestone to allow time to redeem
- Personalize with the account manager name and direct contact
- Segment by tenure so rewards scale appropriately
- Include a calendar link or phone number for an easy loyalty call
- Track redemptions and consider tiered rewards by year of partnership
**Sample message:** “{ShipperCompany}: 🎉 Happy 1-year anniversary! Thanks for shipping with us. Enjoy a loyalty reward on your next 5 shipments: {RewardLink} Reply STOP to opt out”
**Typical result:** 12–18% better retention; repeat shipment volume up 8–12%; 40–60% redeem the reward. †
## How do you launch shipping and logistics SMS in 3 phases?
### Phase 1 · Wk 1–2: Immediate impact
- Delivery status updates
- QR list growth
- Load board alerts
### Phase 2 · Wk 3–4: Operational excellence
- Dispatch & route alerts
- Warehouse shift notifications
- Two-way driver support
### Phase 3 · Wk 5+: Growth & retention
- New shipper onboarding
- Driver recruitment
- POD & payment reminders
- Loyalty & anniversary rewards
**KPI targets (typical ranges):** 40–60% fewer status calls, 85–95% dispatch confirmation, 60–75% of open shifts filled within 15 minutes, and 95%+ same-day proof of delivery. †
## Is shipping and logistics SMS compliant?
- **TCPA::** get prior express consent before texting customer contacts; include “Reply STOP to opt out”; honor opt-outs immediately; keep consent records. Internal drivers and employees may be exempt, but verify the classification first.
- **FMCSA Hours-of-Service & ELD::** never expect drivers to respond while operating a vehicle; design one-tap confirmations for stops, not while driving; integrate with ELD systems so messages land during designated break times.
- **DOT & Hazmat::** hazmat shipments may require specific notification protocols; ensure SMS notifications follow DOT hazmat communication rules and never rely on SMS alone for required signatures or documentation.
- **International / customs::** customs-hold and clearance texts must include clear instructions (document submission, contact info) but avoid sensitive shipment details in unencrypted SMS.
- **Driver data & privacy::** avoid texting personal devices for non-essential communications; prioritize business communication about shipments and operations over unsolicited marketing.
- **Text-to-Pay::** if you use SMS for cash-on-delivery or deposit collection, keep the Stripe integration PCI-DSS compliant and every payment URL secure.
## Frequently Asked Questions
### Is SMS marketing effective for shipping and logistics companies?
Yes. Drivers and warehouse staff are mobile and rarely at a desk, so text reaches them where email cannot, and delivery coordination cannot wait. Logistics companies use SMS most effectively for delivery status updates, driver dispatch, warehouse shift fills, proof of delivery, and driver recruitment.
### How does SMS reduce “where's my shipment?” calls?
An automated workflow texts the customer at each milestone (picked up, in transit, out for delivery, and delivered) with the expected window and a tracking link. Proactive updates typically cut status calls by 40 to 60 percent and lift customer satisfaction by 12 to 18 points.
### How does SMS help with driver dispatch and route changes?
Dispatch sends concise route or load changes with a one-tap confirmation, and drivers reply 1 to acknowledge at their next safe stop. Around 85 to 95 percent of drivers confirm within two minutes, and 98 percent or more of critical changes are captured before an execution error.
### Can SMS fill open warehouse shifts faster?
Yes. Automated shift offers reach eligible workers instantly, and they reply to claim the shift. Warehouses fill roughly 60 to 75 percent of open shifts within 15 minutes and cut no-show rates from 25 to 40 percent down to 5 to 10 percent.
### Is texting drivers and customers TCPA-compliant?
Yes, when you follow the rules: collect prior express consent for customer contacts, include “Reply STOP to opt out,” honor opt-outs immediately, keep consent records, and never expect drivers to respond while driving. EZ Texting builds these safeguards into the opt-in and sending flow.
### How much does shipping and logistics SMS marketing cost?
Cost scales with how many messages you send and whether you use MMS picture messages for proof of delivery and service charts. Most companies start on an entry-level plan and scale as their driver and customer lists grow; see EZ Texting pricing for current plan and per-message rates.
## More Transportation SMS use-case guides
- [SMS for Freight & Trucking](https://www.eztexting.com/use-cases/transportation/freight-trucking)
- [SMS for Passenger Transport](https://www.eztexting.com/use-cases/transportation/passenger-transport)
- [SMS for Airlines](https://www.eztexting.com/use-cases/transportation/airline)
- [SMS for Moving Services](https://www.eztexting.com/use-cases/transportation/moving-services)
- [SMS for Parking](https://www.eztexting.com/use-cases/transportation/parking)
- [Transportation industry overview](https://www.eztexting.com/industries/transportation)
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† Figures on this page are typical industry benchmark ranges, not guarantees; actual results vary by audience, offer, and industry.