EZ Texting vs. SimpleTexting

Looking for a solution that goes beyond “simple” texting? EZ Texting is the feature-packed, flexible and scalable SMS marketing platform you won’t outgrow or overpay for. Here’s where we deliver more as a SimpleTexting alternative:

EZ Texting has more features, with time-saving tools included in all plans
EZ Texting increases ROI with advanced, automated, multi-step workflows
EZ Texting offers flexible plan options and more affordable pricing
EZ Texting includes more integrations – without the extra cost

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Based on 402 reviews of EZ Texting and 29 reviews of SimpleTexting on TrustRadius, on 10/6/25.

EZ Texting Has a Higher Score than SimpleTexting

Simple Isn’t Always Better: Compare Us Side-By-Side

EZ Texting Has a More Robust Feature Set

EZ Texting boasts a wider range of features than SimpleTexting, available even on our entry plan. While SimpleTexting limits core tools or charges extra for them, our platform helps you save time, boost efficiency, and maximize ROI by streamlining every step of your SMS marketing – from setup and automation to ongoing optimization – without the burden of add‑on fees or workarounds.

Comparison of EZ Texting vs SimpleTexting Feature Set.
EZ Texting offers a more comprehensive range of SMS marketing features compared to SimpleTexting, including workflows, visual campaign scheduling, a Shutterstock-powered media library, branded contact cards, free call forwarding, and an AI assistant. These tools help businesses save time, automate marketing processes, and maximize ROI — without costly add-ons or limitations.
FEATURES
Workflows
Donation & Payment Links	Secured by Stripe
AI Compose Message Generator	Includes auto-translate for 6 supported languages	Message composer only
AI Reply Response Generator
Free Call Forwarding		$600/year add-on
Media Library Powered By Shutterstock
Branded Contact Cards
Visual Campaign Scheduling Calendar	Schedule a year’s worth of messages in minutes
AI Assistant	Unlocks full value of the platform Optimizes campaign performance Increases ROI

EZ Texting Increases ROI With Automated Multi-Step Workflows

Advanced hands-off automation is the future of SMS and MMS text messaging, and EZ Texting goes beyond SimpleTexting’s one-step autoresponders with Workflows. Employ our intuitive drag-and-drop builder, customizable pre-created templates, and multi-path conditional logic to ensure each contact receives personalized, dynamic messaging they’re most likely to engage with.

Our pre-built templates include:

After Hours Auto Reply
Shopify Abandoned Cart Recovery
Event RSVPs & Follow Ups

Online Review & Feedback Requests
Lead Nurture Sequences
Appointment & Payment Reminders

Birthday & Anniversary Messages
And more

EZ Texting vs SimpleTexting – Automated Multi-Step Workflows Comparison. Discover how EZ Texting outperforms SimpleTexting with advanced automation, personalized customer journeys, drag-and-drop visual editor, and Shopify abandoned cart recovery features.
FEATURES
Dynamic, Personalized Customer Journeys	Included in Boost & Scale plans	One-step autoresponders
Multi-Path Conditional Logic
Drag-and-Drop Visual Editor
Dev-Friendly Code Editor
Pre-Built Templates
Shopify Abandoned Cart Recovery	Recapture 10-30% of lost revenue
Custom Code, Webhook, & API nodes

EZ Texting Offers Flexible Plan Options & More Affordable Pricing

EZ Texting vs SimpleTexting – Flexible Plan Options and Pricing. Compare SMS marketing pricing, included credits, transparent costs, and overage rates between EZ Texting and SimpleTexting to find the most affordable solution.
FEATURES
Entry plan price	$25/mo paid monthly $20/mo paid annually	$39/mo paid monthly $33.20/mo paid annually
Included Credits	500/mo with rollover	500/mo with rollover
Overage Credits	4¢ per credit	5.5¢ per credit
Unrestricted Account Pause Options	Ongoing monthly pauses available	Limited to a set amount of days in every calendar year
Clear, Transparent Pricing		Hidden pass-through fees applied to billing statements

EZ Texting Includes More Integrations Without the Extra Cost

SimpleTexting charges $1,500 setup fees and ongoing monthly fees per each additional integration outside of Mailchimp and Zapier. With EZ Texting, all integrations are baked in. You’ll never pay beyond your plan to integrate with other platforms, whether via our native integrations, workflow webhooks, or custom API calls.

EZ Texting vs SimpleTexting – Integrations and Setup Fees Comparison. Learn how EZ Texting includes more built-in integrations with zero setup or hosting fees compared to SimpleTexting’s costly integration charges.
FEATURES
Built-In Integrations	HubSpot Mailchimp SquareSpace Constant Contact Stripe Zapier	Mailchimp Zapier
Onboarding & Integration Assistance Available		Only available to customers sending 50k+ texts per month
Integration Set Up Fees	$0	$1,500 per integration
Ongoing Integration Hosting Fees	$0	Monthly hosting fees

WHAT OUR CUSTOMERS SAY

“I HIGHLY RECOMMEND! The support team was very helpful and quick with solving my setup issues. I love how someone checks in on me to make sure I’m getting the best out of the platform. It’s a great experience.”

Reason for leaving SimpleTexting: “Hidden fees and price increase were not mentioned.”

Ex SimpleTexting Customer Gabriel, Holistic Coach Massage Therapist

Over 1,000 5-star reviews across G2, TrustRadius, Capterra, etc.

Anita B.

Small Business Owner

EZ Texting is easy and a great way to communicate with our customers. And if I ever have any questions or issues, their customer service and support is outstanding! We are able to stay closer to the customer and answer many of their questions before the day starts.

Nicholas H.

Sales Director | Clickjitsu

We primarily use the MMS feature and have seen double to sometimes triple the response rate from shoppers. We have seen a 100% click rate on links sent when using MMS over regular live type messaging.

Bill C.

National Brand Manager

The interface is incredibly straightforward, making it easy to set up and manage text messaging campaigns quickly. EZ Texting is helping us overcome low engagement in our marketing efforts. The significantly higher open rates for SMS compared to email have made a noticeable difference in how quickly and effectively we reach our audience. It’s been a game-changer for timely promotions and urgent updates.

Julie Clark

We love EZ Texting! It's so simple even the computer-challenged can handle it. It's quick and I like the AI function to help change up messaging at times. I have recommended it to many other organizations looking for a texting solution that does not break the bank.

Mark Schmidt

COO | Mr. Roofing

EZ Texting was the easiest and most cost-effective stand-alone texting software that we evaluated. It worked exactly as advertised. It was very easy to upload the list of contacts, very easy to draft texts and their AI wording suggestions were usually spot on. Sending, receiving, and replying to text conversations worked exactly as one would expect them to.

Chris W.

Real Estate

EZ texting is an amazing platform! I stumbled across these guys and have been able to increase my lead inbound significantly. Highly recommend!

Vance M

Broker

Works great! I have been using EZ for the past three years primarily to keep in touch with my Agents and I am now beginning to use it in my everyday prospecting! This is by far the easiest Texting system I have used. Easy to use and a robust platform. Great for keeping in touch with my team and clients.

Robert S.

Best SMS provider I've ever used. Our previous clients are thankful that we've kept in touch with them since they purchased from us and we've increased our sales 300% since starting EZ Texting.

Deanna C

CEO | Food Production

Customer order engagement increased by over 50%. Our customers order every month and weren't ordering by the deadlines. Email reminders weren't working very well, but since using EZ Texting our engagement has shot up and now most are making the deadlines.

Ben T

EZ Texting has been super helpful for us to reach out to customers, especially with being able to automate messages after-hours. The support team is very responsive and helpful whenever we have questions or if we need assistance setting up new campaigns. Overall very happy with it!

Floyd B

Chief Technology Officer Bobo Data Systems

I love EZ Texting and its easy to use dashboard and features. I would recommend using the tool for any size organization for quick and easy communications.

Wendy R

Chief Tech Officer

I have been using EZ TEXTING for a couple of years now. It’s such a good platform to solve my business texting strategies. I integrated our CRM with their API offering and find it easy to use. I highly recommend this service.

Switching to EZ Texting

Simple gets you started. EZ Texting gets you further. Leverage our platform’s wide-ranging feature set, advanced automation, and integrations to scale with confidence without sacrificing ease of use. Your messaging strategy deserves more than the basics.

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All product names, logos, and brands are property of their respective owners. Use of these names, logos, and brands does not imply endorsement. Information on this page is based on publicly available sources and is accurate as of October 6, 2025 and subject to change.

Frequently Asked Questions

Yes. EZ Texting's entry plan starts at $25/month ($20/month billed annually), compared to SimpleTexting's $39/month ($33.20/month annually) for the same 500 credits. EZ Texting also charges less for overages — 4¢ per credit vs. 5.5¢ — and doesn't apply the hidden pass-through fees that appear on SimpleTexting billing statements.

No. SimpleTexting offers one-step autoresponders only. EZ Texting includes multi-step, drag-and-drop workflows with conditional logic, pre-built templates, and a developer-friendly code editor — available in Boost and Scale plans.

EZ Texting includes built-in integrations with HubSpot, Mailchimp, Constant Contact, Squarespace, Stripe, and Zapier at no extra charge. SimpleTexting integrates natively with Mailchimp and Zapier; additional integrations cost $1,500 per setup plus ongoing monthly hosting fees. EZ Texting also offers free personalized onboarding and integration setup to all customers.

Yes. EZ Texting offers a migration path for businesses switching from SimpleTexting, including a personalized onboarding and integration setup session available to all new customers — not just high-volume senders. SimpleTexting reserves this support for accounts sending 50,000 or more texts per month.

Significantly more. EZ Texting has over 1,000 five-star reviews across G2, TrustRadius, Capterra, and other platforms, including 402 reviews on TrustRadius alone as of October 2025. SimpleTexting has 29 TrustRadius reviews in the same period. EZ Texting has been used by 230,000+ businesses to reach their audiences.

Yes. EZ Texting includes an AI Compose message generator with auto-translation in six languages, an AI Reply response generator, and an AI Assistant — all absent or limited in SimpleTexting. SimpleTexting offers a basic AI message composer only, without reply generation or translation capabilities.

EZ Texting vs. SimpleTexting

Simple Isn’t Always Better: Compare Us Side-By-Side

EZ Texting Has a More Robust Feature Set

FEATURES

EZ Texting Increases ROI With Automated Multi-Step Workflows

Our pre-built templates include:

FEATURES

EZ Texting Offers Flexible Plan Options & More Affordable Pricing

FEATURES

EZ Texting Includes More Integrations Without the Extra Cost

FEATURES

Over 1,000 5-star reviews across G2, TrustRadius, Capterra, etc.

Switching to EZ Texting

Frequently Asked Questions

Join the 230,000+ Who Have Used EZ Texting to Connect with Their Audiences.

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