EZ Texting, the leader in SMS marketing software for business, today released its report, ‘2019 Text Communication Report: The Next Generation of Business Communication.’ The report discusses the results of a survey of more than 1,100 consumers and businesses across all ages, genders and locations in the United States. Among other findings, the research reveals that 69 percent of consumers across all age groups would like to be able to contact a business via text, and 54 percent are frustrated when they are unable to do so...
Tuesday, November 19, 2019
Thursday, November 14, 2019
We’ve asked marketing experts, including EZ Texting's CMO Matt Reid, why SMS marketing is making a comeback in 2019. We also asked them to share some tips for leveraging the technology to engage with new leads and existing customers alike.
Tuesday, November 5, 2019
EZ Texting, the leader in SMS marketing software for business, today announces the appointment of Mark Little as Chief Revenue Officer. With significant experience in building go-to-market capabilities for reputable technology companies...
Thursday, October 31, 2019
“Text messaging fits when the marketer wants instant engagement and activity with the customer,” says Matt Reid, chief marketing officer at EZ Texting, which provides text messaging services for marketers...
Tuesday, October 22, 2019
EZ Texting, the leader in SMS marketing software for business, today released its inaugural report, ‘2019 Mobile Usage Report: How Consumers Are Really Texting,’ revealing texting has 6X the engagement of email among consumers. The report reveals just how often certain segments of the population are interacting with their mobile devices...
Tuesday, October 1, 2019
EZ Texting, the leader in SMS marketing software for business, today announces the appointment of Craig Klemp as vice president of partnerships. With deep experience in building SMB partnerships, Craig enables EZ Texting to actively engage and grow...
Wednesday, September 18, 2019
5G, the latest in mobile technology, strives to make mobile communication better and faster than ever before. Co-founder and COO TJ Thinakaran has provided a think piece for Beta News about the technology we need to keep the world connected.
Tuesday, September 17, 2019
In the midst of a disaster, many residents are left in the dark — literally and figuratively — wondering where to go, what procedures to follow and if evacuation is necessary. Matt Reid, EZ Texting's CMO, writes a think piece on using SMS alerts for municipal emergencies.
Monday, September 9, 2019
The reality of running a nonprofit organization is that you’re limited on funds. EZ Texting CMO Matt Reid writes for Philanthropy Journal News about discovering the tactics and tools to allow your organization to balance affordability and effectiveness is imperative, and these digital marketing strategies will guide you in the right direction.
Monday, September 2, 2019
Nonprofit marketers face challenges many other marketers do not need to overcome, and they most likely wear more than just the marketing hat for their organization. CMO Matt Reid writes about digital marketing strategies sure to make an impact while remaining within your budget to Nonprofit Technology News.