What Are QR Codes?
What Are QR Codes?
Think of QR codes as superpowered barcodes. Made of unique black and white patterns and often presented in a square shape, QR codes can be scanned using the camera feature on mobile devices and are used by businesses and organizations to grow lists, instantly drive users to digital experiences, or as a shortcut to quickly reveal contact information.
Now that QR codes work seamlessly with native smartphone technology, they’ve become among the easiest and most convenient ways to drive mobile users to take action. And though QR codes became an essential communications tool during the pandemic, the desire for the convenience they provide in our mobile-first culture isn’t going anywhere.
access QR Codes
growth of QR code usage
US smartphone users will
scan a QR code by 2025
US shoppers see QR codes
in their mobile-first futures
Getting Started with MMS Texting for Your Business
Navigate to the QR Code Generator
Using QR codes to drive list growth and engagement is easy.
- Sign In to Your EZ Texting Account
- Go to Tools In the Navigation
- Select QR Code Generator
Select the Action Your QR Code Will Take
QR codes are more versatile than you may think and can help your business boost list growth, improve customer experience, and more.
- Create an Automated Text Response
- Drive Users to Visit a URL
- Instantly Open Contact Information
Generate Your New QR Code
You’re almost ready to use your new QR code. Test different actions as well as how and where you display your QR codes to optimize results.
- Test QR codes Using Your Mobile Device
- Select Size & Download Your QR Code
- Add QR Codes to Marketing Campaigns & Signage
Benefits of QR Codes for Marketing
Enable customers to engage directly with your billboards, print ads, and TV ads, as well in-store signage and collateral.
Share Info Fast
Add QR codes to signage so prospective customers can access key information at any time of day.
Use unique QR codes for different marketing campaigns to track which ones are driving the best results.
How Businesses Are Using QR Codes
Using QR codes is the easiest way to grow your list and the interactive nature of QR codes makes them a hit with consumers.
QR codes are a natural fit for everything from print ads and direct mail to window banners, menus, and even receipts.
Make billboards and outdoor signage interactive by adding a QR code to large scale ads or “For Sale” signs.
Frequently Asked Questions
Create a scannable image that redirects your audience to a website, sign up form, or prefilled text message.
QR codes are an easy and efficient way to build your text marketing lists, segment new members, and drive growth.
It’s very easy thanks to our built-in QR code generator. You can easily add your code to messages, signage, and on your website.
EZ Texting features a built-in QR code generator that allows you to quickly and easily create and use QR codes in your messaging strategies.
The “QR” in QR code stands for “quick response.” It acts like a barcode and when your phone’s camera scans the code it triggers an event such as opening a specific website or adding a customer to your text marketing list.
Technically, yes, but best practice is to stick with recognizable circles and squares as the widest group of possible users will understand and interact with QR codes presented in this manner.