Property Management 
Text Message Marketing

Fill vacancies, communicate more efficiently, and streamline operations—whether leasing apartments or managing commercial properties—with texting for property management.

Property Management Hero Graphic
renters want to
communicate via
text or chat
text messages are
read within 15 mins
of receipt
text messages
receive a response, 8x
that of email (6%)

Feature-Rich Text Messaging
for Property Managers

Streamline Leasing Operations

Automate communication, accelerate lead nurturing, and simplify the leasing process.

Respond to Residents

Quickly respond to resident inquiries, maintenance requests, and announcements.

1-on-1 Messaging

Rely on SMS marketing to personally connect at scale to prospective and current residents and staff

SMS Keywords for Lead Generation

Boost lead conversion by building a list of qualified applicants via SMS solutions for property managers.

SMS Appointment Reminders

Confirm apartment showings with prospective renters conveniently and efficiently.

Quick AI Responses

Efficient team communication with AI power for faster and more accurate responses to incoming queries.

It’s Easy to Start, Send &
Scale with EZ Texting

Top 5 Ways Property Managers Use
Text Marketing

Grow Leads & Reverse Oversupply: SMS for Apartments, Retail Spaces & Vacation Homes

Boost Occupancymarketing-sales_UI

Boost Building Occupancy

  • Use Keywords and website tools to capture lead interest and promote availability to convert more leads to leases.
  • Never miss a lead — capture opportunities regardless of the time by reaching your audience at home or on the go.
  • Use property management text message marketing and create 1:1 conversations to gauge interest from potential renters and quickly respond to inquiries before they go cold.

Improve the Resident Experience

  • Keep residents informed by sharing urgent notifications in response to unexpected emergencies.
  • Keep cash flowing with automated payment reminders and receipts.
  • Survey residents, encouraging them to rate and review your community.
  • Residents can report maintenance issues via text and quickly route requests to your maintenance staff.
Improve ExperienceImprove Experience
Streamline Communication & Operationemployee-ops_UI

Streamline Employee Communication & Operations

  • Efficiently manage maintenance requests and quickly dispatch technicians in response to unexpected events.
  • Keep your team safe, engaged, and productive with critical text alerts and notifications that are delivered in real-time.
  • Keep employees informed of schedules, training, and time-sensitive information.

TCPA Compliance: Above & Beyond

We make TCPA compliance easy with features including double opt-in security, automated opt-out
functionality, and SafeSTOP, to add required opt-out messaging with one simple click.
Learn More

Our Customers Love Us. The Feeling’s Mutual.

2023 Badges

Super user friendly
“We mostly use EZ Texting for marketing and advertising purposes. We have roughly 500 residents, and EZ texting allows us to connect with all residents when sending invitations to community events. We also utilize this service by connecting with past leasing traffic when offering special promotions.”
James Bouie, Community Manager  |  EdR Collegiate Housing
Great instant feedback
“We use it to communicate with NYC building superintendents. They primarily do not use email or are not tech-friendly. This way, they can reply via text from their provided cell phones for heating oil replenishment.”
Felix Tapia, Director of Marketing  |  Robison
Amazing & convenient platform for messaging
“We use EZ Texting to promote our apartment complex to prospects. We also use it to communicate with residents about resident events, renewal info, and important community information. We do not have an easy way to text people through our operating system, so EZ Texting gives us an easy way to communicate quickly and efficiently!”
Property Manager

Powerful SMS Marketing Features

Dedicated Short Codes

Boost engagement and brand awareness with a memorable 5-6 digit textable number

Contact Management

Easily upload existing contacts then personalize, group, and segment for fast targeting

MMS Picture Messaging

Drive engagement with your own dynamic image or one of millions of free Shutterstock images

Group Texting

Message all your contacts at once, or segment into groups for quick

Two-Way Texting

Conversational texting allows for easy one-to-one connections to your customers

List Growth Tools

EZ Texting offers multiple ways to grow your opt-in list, including Keywords, QR codes, and digital sign-up

Property Management Integrations

EZ Texting integrates with popular applications to help you easily harmonize texting for property management into your campaigns, including:

  • RentCheck
  • PropertyRadar
  • MantisProperty
  • Property Inspect
  • Tenancy
Property Management Integrations

Frequently Asked Questions


Yes. Using EZ Texting’s free personalization tool, you can add custom tokens like a resident’s first name. This way, a bulk SMS for hundreds of apartments can read like a personal, customized text message. As you compose your new message, simply click on the option to add a first name and/or last name, and the system will automatically pull into the message text the name/s saved in your Contacts.



If you have an online payment portal or are using property management software to receive online payments, you can text a link to where the resident can make an online payment. By setting up monthly SMS reminders before rent is due and including a link to the rental payment portal, text messaging for property managers streamlines rent collections to help you track and receive rent payments more efficiently.



Just like email, text messaging is an opt-in activity. This means residents must consent to receive SMS from apartment or building managers. However, landlords can simply build this request for subscribing to text messages into their leasing process, whether in the application or the rental agreement. Additionally, opting in to receive SMS for property management alerts and notifications can be done via a Sign-Up Form on your business website or listing a Keyword and textable number on the resident portal.



If you are already emailing or sending personal texts to residents, you can quickly get them to opt in (or subscribe) to property management text messaging by sending a shareable link to a Sign-Up Form. Create Sign-Up Forms for sharing and embedding in a website in the Tools section of your EZ Texting account. Or, ask tenants to text a Keyword to your account’s textable number or even have them merely initiate a text conversation with the textable number. These are acceptable forms of consent to receive property management text messaging.