The EZ Texting Blog
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The EZ Texting Blog, from the team powering 230,000+ businesses to text.
Email and SMS Marketing Strategy: How to Use Both Channels Together for Better Results
Email and SMS do different jobs. Learn how to coordinate both channels — by cust...
Best Time to Send SMS Marketing: A Data-Driven Guide for Small Businesses
When should you send SMS marketing texts? See the data on purchase-focused windo...
The Importance of SMS Marketing for Small and Midsize Businesses
Why does SMS marketing matter for small businesses? See the data on open rates, ...
What Is TCPA Compliance? A Plain-Language Guide for Business Texters
What is TCPA compliance, really? This guide breaks down the consent, opt-out, ti...
SMS Marketing ROI: How to Measure and Maximize Your Text Marketing Returns
Learn how to calculate SMS marketing ROI, benchmark your results, and identify w...
Is SMS Marketing Effective? The Data-Backed Answer for Small Businesses
SMS boasts open rates up to 98% and response rates of 45%, but does that transla...
Promotional SMS: How to Drive Sales and Engagement Through Text Marketing
Promotional SMS delivers open rates near 98% and response rates that outpace ema...
How to Set Up SMS Marketing for Your Business: A Complete Guide
Ready to set up SMS marketing the right way? This complete guide walks through c...
SMS Marketing Plan: How to Build a Text Marketing Strategy That Drives Results
Build an SMS marketing plan that actually drives results, a step-by-step guide t...
How to Start SMS Marketing: A Step-by-Step Guide for Small Businesses
New to SMS marketing? Follow this step-by-step guide to launching a compliant, h...
SMS Marketing vs. Email Marketing: Which Channel Is Right for Your Business?
SMS or email, which channel fits your next campaign? Compare open rates, click-t...
SMS Customer Engagement: How to Build Lasting Relationships Through Text
SMS engagement goes beyond the opt-in. Learn the message types, campaign strateg...
SMS Marketing Best Practices: How to Run Campaigns That Get Results
SMS gives you direct access to customers who read texts within minutes, but that...
Best Shopify Integrations to Grow Your Store in 2026
Discover the best Shopify integrations for SMS marketing, abandoned cart recover...
Best Shopify Apps to Grow Your eCommerce Store in 2026
Discover the best Shopify apps to grow your store, from SMS marketing and abando...
