SMS Text Marketing Blog

7 Gym Membership Marketing Ideas Worth Their Weight in Gold

Thu, 05/02/2019 - 09:00 — EZ Texting

Are you losing ground to the fitness studio across town? Getting beat sucks, but you can fight back. And we'll help.

It's time to flex your marketing muscles, and get your attendance numbers moving in the right direction. Check out these effective gym membership marketing ideas to put your fitness center on the offensive, and start winning your local market.

 

7 Gym Membership Marketing Ideas to Grow Your Business

We've been helping businesses (over 160,000) win at text message marketing for over a decade, so we know a good marketing idea when we see one. We've compiled seven of the best gym and fitness studio membership marketing ideas below which will deliver results and bring fresh faces through your front door.

1. Summer Slimdown

Many people are initially afraid of a long-term commitment to a fitness center. That's understandable. You don't have to ask for a three-year contract right off the bat. Offering seasonal specials like a Summer Slimdown is a great way to give prospects a definable end goal both in terms of their fitness needs and a limited commitment with your gym. Offer a discounted rate to new members starting at…

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The 9 Essential Features You Need in a Church Texting App

Tue, 04/30/2019 - 09:00 — EZ Texting

Are you disappointed with your church Facebook page's low engagement and the lackluster response to mass emails to your congregation?

If you are, you're in good company. A lot of churches have felt this pain and that's one of the reasons they're flocking to church texting apps.

The remarkable text message marketing statistics are hard to argue with. An impressive 98% of text messages are read compared to only 21% of emails. And, 90% of texts are read within the first three minutes. So, not only are your messages virtually guaranteed to get read, they're going to be engaged with nearly instantly.

In addition to getting a tremendous response with their messages, many church staff members are surprised at just how simple and fast bulk text messages can be.

So, deciding to jump into church text messaging…

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9 Unique Real Estate Marketing Ideas to Implement Today

Thu, 04/25/2019 - 09:00 — EZ Texting

In a crowded market, how do you make your properties stand out from the rest?

If you do what everybody else does, your results will be average, prospects will lose interest, and your clients will wonder why they chose you. Your prospects and clients need to see that you're a creative problem-solver, and that starts with your marketing.

Use these unique real estate marketing ideas that ordinary listing agents aren't using, and you'll get extraordinary results.

9 Real Estate Marketing Ideas Every Listing Agent Should Know About 

Think there's no room for innovation in an industry as mature as real estate? Think again. Here are nine unique real estate marketing ideas only a few realtors are using that are turning heads.

1. Hold an Open House Party

Open houses have been a real estate marketing staple for decades (if not longer). So how do you add some pizazz to freshen up this old idea? Innovative agents are holding open house parties to create a more fun and festive atmosphere.

Why do open house parties work? Home buyers need to see themselves living in the home, and, since they'll be hosting parties of…

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Text Messaging Service for Nonprofits: 5 Crucial Considerations

Tue, 04/23/2019 - 21:49 — EZ Texting

Finding the right text messaging service for your nonprofit basically comes down to features and price, right?

Wrong.

You need a text messaging service that can help your nonprofit get fantastic results quickly, easily, and at a great price so you can spend less time marketing and more time doing the important work you do.

We've helped over 160,000 customers grow with text marketing over the last decade and we're proud to work with our nonprofit partners who are making the world a better place. We want to help you boost your nonprofit's impact with effective communication, too. Read on to learn how to find and use the best text messaging service for nonprofits.

How to Find the Best Text Messaging Service for Nonprofits

Finding the right texting service for your nonprofit starts with understanding what distinguishes the great providers from the average ones. Here are five things to look for to find the best services.

1. Ease of Use

Ease of use is one…

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The Best Mass Text Message App: What It Is, and How It Can Help

Tue, 04/23/2019 - 21:04 — EZ Texting

A lot of people just look at features and price when trying to find the best mass text message app.

But there’s more to a bulk Short Message Service (SMS) app than that.

We'll show you five qualities and features of the best mass text message app below, offer some decision-making advice, and provide some inspiration as a bonus.

The Best Mass Text Message App Has These Qualities and Features

A mass text message app is a browser-based software application used to send SMS text messages to large groups of people simultaneously. It is used as an efficient marketing tool, providing an effective way of being heard above other forms of direct marketing.

1. Ease of Use

If we could only use one consideration to base our mass text message app decision on, it would be ease of use. If the app is confusing, you'll waste a lot of time, make mistakes, and eventually quit using it.

Text messaging is a simple communications channel and your text messaging app should be simple as well. Other than selecting the right group of contacts to send your message to, there is no complicated demographic targeting to implement. There are no…

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Nab These 6 Real Estate SMS Samples You Can Use Right Now

Tue, 04/23/2019 - 14:30 — EZ Texting

Most real estate agents are already using Short Message Service (SMS) marketing.

According to Google Trends, the search term "text marketing" peaked in 2011 and has been holding steady since. So, if you haven't already invested in text marketing for your real estate business, you're a little behind the curve and need to catch up quickly.

To get off to a fast start, you need a diverse set of messages to send to close more deals and bring in more referrals. As the long-time mass text messaging service market leader, we've worked with tons of real estate agents, and we know which campaigns have helped grow their businesses quickly.

We'll show you some powerful real estate SMS samples that have proven effective in the wild.

6 Samples of Real Estate SMS Messages You Can Use Today

Getting started quickly means shortening the real estate text marketing learning curve. And the best way to do…

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The Perfect Restaurant Marketing Plan for the First 90 Days After Opening

Thu, 04/18/2019 - 09:00 — EZ Texting

Most restaurant marketing plans are too abstract and look too far into the future to be very valuable for new restaurants. When you're just getting started, you need a quick, easy plan that you can put together in less than an hour and execute immediately.

Restaurant marketing is pretty simple. Get people in the door. Get them to order more. And get them to come back.

In this post, we'll share some creative marketing ideas for restaurants and give you a simple but effective 90-day restaurant marketing plan, which you can customize to make it work for your business.

A Simple Marketing Plan for New Restaurants 

The 90-day restaurant marketing plan below is clear and actionable. No fluff here — just everything you need to get more business over the next three months.

Get People in the Door

If you make great food, the first step is to get people in the door. (If you don't make great food, start there and come back to the whole marketing thing.)…

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5 Real Estate SMS Messages Guaranteed to Generate New Business Overnight

Tue, 04/16/2019 - 09:00 — EZ Texting

If you need to drum up business quickly, sending text messages is the way to go.

No other channel generates the high engagement rates that text marketing does. Text messages, otherwise known as Short Message Service (SMS) messages, are opened and read almost five times more than email (98% to 20%). Real estate agents have been particularly impressed with the effectiveness of bulk texts.

We see a higher attendance at events and more responses than emails, calls, or voicem
ails. - Faith B.

One of the reasons texts are more effective than other channels is that consumers have grown used to ignoring marketing emails that flood their inbox.

It's a great way to keep in touch with clients since everybody seems to take text marketing more seriously than email marketing. -… Read more

Is Email Marketing Dead? What to Know in 2019

Fri, 04/12/2019 - 11:47 — Valaer Goldsworthy

By the looks of our inboxes each morning, it seems like email marketing is alive and flourishing, but does more mean it's an effective channel? It doesn't, but so far the solution to email's low engagement rate of about 2.5%, which is determined by the number of people that opened and then clicked on a call to action, has been to send more emails.

In this video, we'll explore the state of email marketing in 2019, and what you should be expecting from a marketing channel. 

Many marketers don't realize that they have another option that also gets their message right in front of an audience that's set up to shop or make appointments online — the mobile market. Text marketing isn't just about blasting out a mass text any more. The best business texting platforms offer a variety of campaigns that can be automated, like drip campaigns, SMS types that increase engagement, like polls and surveys, and templates and the ability to send image (MMS) messages.

Don't just…

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Top 4 Ideas for a Quick and Easy Gym Marketing Strategy

Thu, 04/11/2019 - 09:00 — EZ Texting

You know the story: Every year, thousands of people create fitness resolutions and then fail to follow through.

As a gym or fitness center owner, it’s your job to sell new memberships and retain those members. But are you really leveraging all of the tools and tactics that can help you automate this entire process? 

Automating the many day-to-day touchpoints with your members is an efficient way to keep them engaged — and keep your treadmills full. If you want to boost your numbers while saving time, keep reading to learn some of our favorite fast, easy, and affordable gym marketing ideas.

4 Gym Marketing Ideas You Can Automate

Regular communication with your members is essential to keeping them engaged. Staying in contact can make the difference between them using their membership on a regular basis or you becoming an unnecessary expense that gets purged later.

These five marketing ideas will help you start automating your communication so that you…

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